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TAKING ITS LEAD FROM VALENTINE'S DAY IN FEBRUARY, CHINESE LUXURY MARKETERS SIGN ON TO FESTIVAL OF LOVE CONCEPT
Led by Gucci, China's 520 festival overtakes Valentine's Day
qixi festival
valentine's day
The Chinese Pulse Chinese Valentine's Day offers dreamy beauty gifts
The Chinese Valentine's Day Collections All About Love And Joy
The Chinese Valentine's Day Collections All About Love And Joy
For Chinese Valentine's Day, Creating Nuanced Campaigns Wins the Day – WWD
iQIYI Celebrates Chinese Valentine's Day with Rich Slate of Romantic Content and Exciting Entertainment Innovations - INDIEWRAP
Chinese Valentine's Day “Qixi” Gives Luxury Brands The Chance To Raise Their Game
Festive romance drives luxury goods sales